Contact Us
Contact Us

Air operations

5 superpowers you can gain from accessing fleets data

September 22, 2019

“A hero can be anyone.” That’s what Bruce Wayne said at the end of The Dark Knight Rises and you […]

“A hero can be anyone.”

That’s what Bruce Wayne said at the end of The Dark Knight Rises and you have to admit it’s true. Being a hero isn’t only about saving lives and fighting bad guys. A real-life superhero reaches for and achieves greatness, finds solutions to their challenges and succeeds against the odds.

Sounds a lot like the life of a salesperson.

There’s a lot we can take away from superheroes that can be applied to our daily lives, especially when it comes to achieving sales goals. The true test of a superhero is the ability to head into a tough situation and do what’s needed, which is what most sales managers have to do every day. Like when your boss relies on you to walk into a client meeting and land an account or when you’re tasked with developing long-term sales strategies in a market that is always changing.

At Cirium, we have developed a new CRM plugin that enables you to view airline fleet data in Salesforce. Easy access to up-to-date information makes it possible to achieve the level of in-depth, granular fleet analysis needed to power past your commercial target.

Adding CRM Integration to your workflow will transform you from an average business development professional to a sales superhero. Here are five superpowers you’ll gain from CRM Integration:


Salespeople who implement an automated workflow can analyze commercial opportunities at the speed of light.

With CRM integration, you can view an airline’s fleet alongside opportunities, notes and account details. Free yourself from the repetitive and mundane task of inputting fleet information from one system to another and focus your efforts on more important work. Imagine how much time you’ll save with customer details and fleet information in a single location.

In addition to having a single view, you’ll also get real-time notifications of fleet status and composition changes relevant to your target airlines. You’ll be empowered to understand and react to changes in the market faster than you can say “Barry Allen.”


One of the best weapons to have against the forces of evil (or an ambitious sales target) is a keen mind. CRM Integration will give you the business acumen of Tony Stark once you obtain global fleet competitive intelligence for over 50 years of historical aircraft events and 390,374 unique aircraft—everything ever built or to be built.

Enriching yourself with more knowledge of the global fleet will improve your decision-making and keep you one step ahead of the competition. You can view in-service and on-order figures by aircraft type to give you a complete picture of an airline’s assets, helping you optimize and source new opportunities from a single trustworthy source.


Did you know that standing in a “Wonder Woman” pose for two minutes increases testosterone by 20 percent and decreases cortisol levels by 25 percent? It’s a recipe for feeling powerful and low-stress because superheroes are known for being confident.

As a salesperson, your job is to appear assertive, confident and comfortable at all times. And there’s another way to achieve that feeling besides standing with your hands on your hips and your legs shoulder-­width apart. You can develop a systematic approach to building sales proposals by easily combining fleet figures with target account information.

Having accurate fleet information at your fingertips allows you to confidently articulate developments across the global fleet and build credibility with customers by using up-to-date fleet figures in meetings.


Superheroes wouldn’t be able to plan elaborate missions to thwart villains if they weren’t organized. It takes having the right information at the right time to make smart decisions quickly or adjust to the unexpected.

For sales managers who are always on the go, CRM Integration provides a competitive advantage because all it takes to research a new opportunity is your Salesforce login. And thanks to the Salesforce app, you never have to miss a beat. You’ll be bringing in new business from an airport lounge or the back of a taxi.


From the Avengers to Justice League, it’s common for superheroes to team up to accomplish their goals and one of the most essential characteristics of good teamwork is communication.

With fleet data installed directly into your company’s Salesforce platform you can streamline communication with your colleagues around the world by granting them easy access to the same information you have. The CRM plugin will display within the account page for an airline and will be accessible for all Salesforce users within your organization.

Achieve new levels of success

Not all superheroes wear capes and save the world. Sometimes they wear a tie and surpass sales targets. You can become a superhero right now, and it doesn’t require getting bitten by a genetically modified spider or exposed to gamma rays. All you need is the combined powers of Salesforce and the Cirium fleet database to take you to new heights. And don’t worry, we won’t reveal your secret identity to anyone.

Inquire here about Cirium fleets data

Learn more about our fleet CRM Integration or contact us for more information.

RELX logo