on the fly: What makes Atlanta the busiest airport in the world?
SUBSCRIBE TO ON THE FLY
Why is Atlanta the busiest airport in the world? One reason is its role as a top gateway to Florida. In fact, Atlanta’s single busiest market ranked by seat capacity is Orlando, which also happens to be one of the busiest routes in the US.
On any given Atlanta-Orlando flight, of course, there are many connecting passengers. But connecting from where?
With Diio by Cirium, airline planners and analysts can get a finer look at US traffic flows, helping to better understand market dynamics and identify new revenue opportunities. Diio’s “U.S. DOT O&D Segment Report,” more specifically, allows for customized queries of government data on passenger volumes and average fares by route.
So let’s look at Atlanta-Orlando. As Diio’s schedule database shows, four airlines currently fly the route nonstop, namely Delta, Southwest, Frontier, and Spirit. Looking at DOT data for the first quarter of 2022 (which corresponds with Florida’s peak season), more than 3,000 passengers per day flew on flights operating from Georgia’s capital to Orlando. Only 40% were flying nonstop, originating their journeys in Atlanta and ending in Orlando.
What about the other 60%? They started their journeys somewhere other than Atlanta, using the airport only as a connecting point to reach Orlando. The single most common origin was Memphis, a city that was once a major passenger hub but today offers just a few nonstops per day to Orlando. Birmingham, AL; Omaha, NE; and Jackson, MS were other top origins.
For Delta alone, just 32% of its Atlanta-Orlando passengers flew nonstop. Even Southwest, not known as a hub-and-spoke carrier, saw about half of its Atlanta-Orlando passengers connecting. Only about 20% of Spirit and Frontier passengers on that route were connecting.
Which of the four airlines received the highest average fare? Delta’s figure was $192, Southwest’s $112, Frontier’s $55, and Spirit’s $54.
NEXT WEEK: What are AirAsia Group’s busiest airports?
Never miss an on the fly story. Sign-up to receive an email notice when a new story is published.