AIRLINE
Asiana Airlines: Intelligent fleet management with advanced aircraft analytics and insights
To deliver on its commitment to exceptional passenger service while ensuring cost-effectiveness, Asiana Airlines leverages advanced aircraft analytics to optimize its fleet management strategy.
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Asiana Airlines, a leading South Korean carrier and now a part of Korean Air, operates a diverse fleet of approximately 100 aircraft, serving both its mainline operations and its low-cost subsidiaries, Air Busan and Air Seoul. Effective management of a huge fleet demands precision, accuracy, efficiency, and foresight. To deliver on its commitment to exceptional passenger service while ensuring cost-effectiveness, Asiana Airlines leverages advanced aircraft analytics to optimize its fleet management strategy.
Solutions
- Cirium AscendTM products
- Cirium AscendTM Consultancy
Key Users
- Procurement Team
Business Challenge
Asiana Airlines requires access to accurate and reliable fleet data, which is critical in their forecasting, strategic planning, and decision-making. This data provides valuable insights to ensure the airline is well-equipped and capable of securing optimal lease agreements.
One significant challenge faced by the Aircraft Procurement Team is the information gap when dealing with lessors, who often have broader access to industry networks and market trends. To bridge this gap, Asiana Airlines adopted the Cirium Ascend aircraft analytics suite —including Dashboard, Fleets Analyzer, Values Analyzer and Market Commentary from Cirium Ascend Consultancy—to gain actionable insights and stay ahead in the dynamic aviation market.
Business Goals
- Strategic fleet management
- Data-driven decision making
- Unparalleled market intelligence
A long-term partnership
For over a decade, Asiana Airlines has depended on Cirium to optimize its strategic fleet management. These tools deliver invaluable insights into aircraft data, market trends, industry developments, current market value, and current lease rates, empowering its Procurement Team to make informed, data-driven decisions. Among these, Values Analyzer is an essential resource, providing the team with monthly intelligence on lease rates and a comprehensive view of market dynamics. Equipped with this information, the team can confidently engage in lease negotiations, secure favorable terms and optimal agreements, maintaining a competitive edge in the dynamic aviation industry.
Kim Byung Hoon, Aircraft Procurement Manager at Asiana Airlines, emphasizes the value of these tools:
“Cirium Ascend enables our team to quickly understand market trends and serves as a valuable reference point. This data provides us with insights to support our negotiations and informs decision-making, ensuring we stay on the right track.”
Why Cirium Ascend?
Cirium Ascend products empower Asiana Airlines with vital intelligence, including up-to-date market lease rates and trends, enabling the Aircraft Procurement Team to make data-driven decisions with confidence.
- Accurate Data: Regularly updated, ensuring relevance in a rapidly changing market.
- Expert & Trusted Insights: Curated by an industry-leading team that includes ISTAT-certified appraisers, the Cirium Ascend Consultancy team is consistently recognized as Appraiser of the Year by Airline Economics.
Download the case study
About Asiana Airlines
Asiana Airlines, Inc. is one of the major airlines in South Korea. Asiana Airlines has rapidly expanded since its establishment in 1988 to become a global carrier with a current fleet of 83 aircraft in operation. As a member of Star Alliance, Asiana Airlines operates 6 domestic, 55 international passenger routes and 25 cargo routes as of September 2024.
